Adopting new technologies is no longer a luxury—it is a necessity. One of the most powerful tools we can integrate into our organizations is a Customer Relationship Management (CRM) system. Yet, as many of us have learned the hard way, implementing a CRM system is not as simple as flipping a switch. It requires meticulous planning, seamless execution, and most importantly, robust change management. Let’s dive into why change management is the backbone of CRM implementation projects and how w
contactus@briskwinit.com